Work

“Lizelle is one of the most passionate and motivated people I know. She has extensive knowledge of online and mobile marketing strategies and has the vision and expertise to get any size business headed on a path to growth.” — Cameron Walker, Cameron Walker Interactive Design

 

2018. Starting to itch for tech/ innovation/ startup/ impact project. Definitely want to work on something new soon … To Be Continued.

2018 – Current. Women Who Startup Foundation, I founded and am in the process of launching the WWS Foundation. A new 501(c)3 non-profit born out of the work of Women Who Startup and community. WWSF is focused on delivering monthly and annual events as well as education and grants to women entrepreneurs Nationally and eventually globally. I serve as the Founder, President and CEO of the Women Who Startup Foundation.

2013 – Current. Women Who Startup, Founder and CEO. Creating all Programs, Marketing, Events, our learning platform Connect and more to engage and inspire women entrepreneurs to learn from each other in real time and support each other on the climb.

2014 – 2015. WÜF, the world’s smartest dog collar. I had fun working on an innovative wearable technology device for pets, specifically dogs for most of late 2014. As consulting CMO I helped the startup raise a seed round and I launched a successful Kickstarter Crowdfunding campaign which funded at $90,596 to kick start some more of the products development.

2014. Startup Weekend Denver 6. Coaching and mentoring to the participants and the organizing team of Startup Weekend Denver 6, June 2014. Startup Weekend is a global network of passionate leaders and entrepreneurs on a mission to inspire, educate, and empower individuals, teams and communities. Launch a startup in 54 hours. Best weekend you’ll ever have.

2014. Denver Startup Week. Honored to help out as Business Track Organizer for Denver Startup Week 2014. September 15-20, 2014.
Since 2012, the most creative and well-connected innovators from Colorado and beyond have come together for a week of learning, discussion, networking, and more.

2014. Effectively, launching ideas and growing startups. I was the Founder, CEO and Chief Consultant. I built a framework to help new ideas and startups launch, reach the right audience and grow into successful businesses.

2013. Women Who Startup – In January 2013 I founded WWS and has since been running Women Who Startup, a monthly event program and platform to celebrate, connect and empower Women in tech, Women Who Code and Women Who Startup.

2013. StartupDenver was an integrator of the Colorado Startup community, focused on connecting and empowering entrepreneurs with the resources they need most. I was the Co-Founder and created the branding, positioning, website and designed all the social media profiles.

2013. CityBuild Denver – Made possible by Downtown Denver Partnership, building and integrating diversity within the Denver urban communities. I served as a strategy, branding, web design and development consultant to this awesome Denver community movement.

2013. Virtual XChange, Connecting People, Igniting Change. I served as a startup strategy, branding, web design and development and marketing consultant to this wonderful new Denver-based organization.

2013. Denver Startup Week, Celebrating everything entrepreneurial in Denver. I organized a key Denver Startup Week 2013 event: Women Who Startup which brought over 200 people together to celebrate, connect and feature a panel of women entrepreneurs in Colorado. I organized and sourced all the co-organizers, event sponsors, panel speakers and made it an unforgettable event.

2013. Startup Weekend Denver 5. I co-organized the 2013 event, strategized and sourced the branding and website layout for the event. Also helped during the exciting 52-hour event.

2013. SupportLocal, Connecting and Empowering People, Businesses and their Communities. Lizelle served as a startup strategy and marketing consultant to this incredible Denver-based startup.

2013. LizelleVanVuuren.com was a refresh on Lizelle’s personal website. The focus was clean, mobile-ready responsive website where she could showcase work and projects.

2012. eXL Learning was a start-up project. I helped as a strategic partner with Logo + Identity + Website design and development + Email Marketing Integration + Google Apps setup & Integration.

2012. fusionchiropracticandwellness.com was a start-up project. I helped as a strategic partner with Logo + Identity + Website design and development + consulting + IT.

2012. corkadelandschneider.com was a start-up project. I helped as a strategic partner with Logo + Identity + Website design and development + Startup & Marketing Consulting.

2012. Brand 44 Colorado was a start-up project. I helped with Website design and development + Content Marketing + Email Marketing Integration + Marketing Consulting.

2012. Slackers was a start-up project. I helped as a strategic partner with Custom eCommerce Website design and development + Email Marketing Integration.

2009. EmSpot was my first company. Launched in 2009 during my MBA and actualized full-time in 2012, I created a new company to focus on web design and marketing attention on the Denver small business and start-up community.

2007-2011. Rapid Inventory. In house Director of Marketing for product design, web design and marketing. Lizelle lead the marketing for this product through 3 branding iterations.

2004-2011. AccuCode was an in-house position which started as an Intern and stretched through to Director of Marketing and product innovation. I brought all marketing, design and UI design elements to life before I eventually built a first ever design and marketing team for the company. My tech career started here at 19 – Enterprise Software, Software as a Service and Mobile Computing product design and marketing. I launched multiple products and large corporate marketing campaigns with Enterprise Partners to large customers with thousands of users in industries ranging from Retail, Manufacturing, Inventory Management and more to creating product launch strategies for SaaS and PaaS concepts before it was a well used industry term.

Here’s what some folks have said about working with Lizelle.

I’ve only known Lizelle a few years now, but I can guarantee that no one is more passionate about their art. Add to her passion a wealth of experience, attention to detail, & focus and you have someone who will bring more to your project than anyone else you could choose.

And knowing that her drive comes from a desire to help and “give back” simply makes her a pleasure to work with. I can’t recommend her highly enough as a strategic thinker and marketer. Dan McCarthy, Main Street Solutions

I’ve seen Lizelle’s work firsthand having worked with her on several marketing projects. She has extensive knowledge of corporate and product marketing strategy and delivers sound marketing advice that solves real world business problems. The depth of her marketing expertise has been a real asset to our organization. Garrett Geib, SkyRocket Group, Inc

I have had the pleasure of working with Lizelle to create strategic and effective co-marketing campaigns. Her attention to detail, her singular focus on appropriate messaging and her quick response to ensure timely execution has made her a true partner. Vanessa Fleenor, Zebra Technologies